Ashley Parker is a Historic Preservation Specialist for Heritage Tourism at the New Jersey Historic Trust. She holds a Master of Arts in Anthropology from Monmouth University with a concentration in applied anthropology. She is interested in gathering qualitative data to help strengthen programs and visitor experiences at heritage tourism destinations. In recent years, she has been greatly magnifying the Trust’s outreach capabilities and expanding Journey Through Jersey, the state’s go-to website for all things heritage tourism launched by the Trust in 2017.