Diane F. Wieland has served in county government since 1975, and as Director of the Cape May County Department of Tourism since 1995. She is currently the Chairperson of the Southern Shore DMO, and serves on the Board of the Jersey Shore Partnership, and the New Jersey Travel Industry Association Board. She oversees the Cape May County Division of Culture and Heritage and works with local Arts and History organizations. Diane has earned numerous state and national awards for her innovative marketing campaigns. In 2021 she earned her twentieth New Jersey Tourism Excellence award and the National Association of Counties Achievement Award for Public Relations. She received gold and silver HSMAI awards, and her work has been recognized by the County and Local Chambers of Commerce. Known for her marketing research, Diane has been asked to serve as a speaker and panelist in New Jersey, Pennsylvania, Delaware, and Alaska.